Integrated Marketing Communication (Focus Food Product) -King Power Multiply by 8
บริษัท คิง เพาเวอร์ อินเตอร์เนชั่นแนล จำกัด
PROPOSE OF YOUR WORK: We are currently looking for Integration Marketing Communication Department Manager to bring (Chinese, FIT) customer insight in order to drive marketing communication tools and activity all both Above the Line and Below the Line. And bring innovative ideas and solutions to market, leveraging our extensive experience in data, analytics, and information services that align with business goals. HOW YOU MAKE A DIFFERENCE EVERY DAY:
Marketing Communication Strategic Planning • Develop, manage, and execute consumer marketing communication strategy and marketing activation plans to fully leverage all Experiential Marketing all both Above the Line and Below the Line. • Identify opportunities where communications can help advance strategy, address issues and provide proactive insight & opportunity identification maximizing the value of our capabilities for customer
Marketing Communication Performance Management • Manage all stakeholder to ensure communication themes are aligned with company marketing objectives • Manage and control the branding identity of all company usage as well as preparing any communication collateral marketing materials to ensure the quality effectiveness and alignment with the corporate identity • Manage cross-functional collaboration with internal teams, including R&D, Product Designer, Marketing strategy, Creative/Branding, and external agencies in order to ensure drive marketing communication that supports and increasing sales growth
YOU’VE GOT THIS? • Minimum Bachelor ‘s degree in Marketing, Public Relations, Business Administration or related fields • 5 - 7 years of marketing experience in the retail, restaurant or consumer product • Experience working both in-house and on the agency side preferred
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From its inception as a fully-owned Thai company, King Power International Group has gone from strength to strength, making many a mark on the path to success.
Multiply by Eight Co., LTD. is a subsidiary of King Power, we use design accelerate the adoption of the new idea in order to elevate human experiences one person, one product, one brand, one location at a time.