Develop and manage online communications plan including efficient budget allocation.
Enhance CIMB THAI brand awareness in assigned online channels.
Oversees assigned social media platforms to facilitate actions and right content to each channel.
Initiate corporate or marketing campaign in social media
Manage end-to-end process with BUs, IT, agencies and related stakeholders to achieve campaign’s objective and business KPI.
Work with media agency to blast out online contents and engage with the target.
Provide advice on online media plan to team, BUs and subsidiaries.
Monitoring media performance as plan.
Monitor and analyze consumer perception regarding CIMB Thai brand on assigned online channels and social listening tool, especially on the bank’s social media.
Coordinate with related Business Unit to seek appropriated answer of consumer’s query.
Do monthly report and recommend trend and digital solution on assigned online channels.
Bachelor's degree or higher in Communication Arts or related fields.
3 – 5 years direct experience in online communications field, familiar working with advertising & media agency and coordinating a full spectrum of online integrated communications and branding programs.
Demonstrate competency in project management and operations, preferably in Banking industry.
Strong experience in Social Media Channel Management & Online Media Planning.
Experience with website design, search engine optimization & marketing, display advertising and mobile advertising and managing third-party providers of online communications.
Be able to work individually as well as a teamwork and create supportive working environment.
CIMB THAI BANK PUBLIC COMPANY LIMITED(a regional franchise of CIMB Group) has approximately 4,000 employees and 80 branches across the country, providing a variety of financial services to both corporate and individual customers.
CIMB Group is a leading KL-headquartered ASEAN universal bank, one of the largest investment banks in Asia and one of the largest Islamic banks in the world.
As the fifth largest banking group in ASEAN, we have around 37,000 staff in 15 countries across ASEAN, Asia and beyond. CIMB Investment Bank provides market-leading conventional and Islamic financial advice for a tailored delivery of banking solutions to our clients. We have structured and executed award winning deals which showcase our ability to innovate and help our clients achieve their goals. CIMB also has an extensive retail banking network of around 850 branches serving more than 13.5 million customers. Beyond ASEAN, we also have presence in China & Hong Kong, India, Sri Lanka, Korea, the US and the UK.
Recruitment Section, Human Resources Division, BankThai Public Co.,Ltd.
CIMB Thai Bank Public Company Limited 44 Langsuan Road, Lumpini, Patumwan Bangkok 10330