Offline Team
• Establishing budgets, performance specifications and Sales estimates
• Stay current on market trends and competitive activity
• Define and manage the brand communication strategy using a variety of media
• Increasing products sales and market share
• Building brand awareness and increasing brand value and profitability
• Ensuring that messaging and marketing activities are aligned with brand and company values
• Communicate our brand personality internally and align company around foundational ideas
• Monitor and analyze sales volume, market share, trends and competitors' activities
• Manage the NPD and product adaptation. Build tracker for NPD & post evaluation to ensure continuous improvement of the execution. Track and monitor product development process to ensure on-time new product launches.
• Overseeing the production of advertisements, promotional materials
Develop and execute marketing campaigns aimed at communicating our brand message