Marketing
- Support the Group Operations Manager to create and F&B promotion and restaurant annual Marketing Plan.
- Monitor awareness of competitor marketing activities and use the information in developing marketing strategies.
- Ensure press releases are sent to all local and overseas newspaper and magazines on all happenings/events in restaurants.
- Develop media contacts and organize media activities to promote good publicity and drive awareness and coordination and media reviews and blogger.
- Developing restaurants and marketing collaterals according to Brand standards for promotions.
- Coordinate with the printing, design as well as adherence to the corporate guidelines for all printed materials of restaurants.
Sales
- Represent the restaurant with individual customers by telephone or in-person to solicit and close group and local catering business. Meets with and entertains customers, conducts the outlets tours and promotes facilities and services and within parameters, has discretion to negotiate contracts with customers and commission agreements with vendors.
- Handle incoming calls and answer press inquiries on restaurants and information.
- Handle customer relationship through drafting proposals and contracts, responding to customer inquiries, as well as organizing arrangements as they relate to social event and private party ie: set-up and execution of private party, meals and special events.
- Provides direction and supervision of meeting and/or catering logistics to catering and event services managers and other departments and team members responsible for event execution.
- Ability to effectively deal with internal and external customers, some of whom will require high levels of patience, tact, and diplomacy to defuse anger, collect accurate information, and resolve conflicts.
- Ability to deliver high levels of customer service by focusing on the needs of client and exceeding their expectations.
- Meet with largest customers and ensure other customers are communicated with pertaining to the success of events.
- Develop and maintain a high level of communication with competitive set, ensuring regular communication to gain intelligence.
- Keep abreast of market trends, changes and movements that will assist the restaurant in formulating and implementing long and short term effective and functional business strategies.
- Handle negotiations with meeting planners, organizer and generate Banquet Event Orders based on agreed contractual terms.
- Attend weekly sales departmental meeting and other scheduled meetings to support business operations, e.g., tentative review, lost business review, group-pick up, etc.
- Scheduled detailed action plans to support the revenue proposal for all sections related to Sales department.
- Remain fully conversant with the uses & applications of all systems relating to sales.
- Work closely with F&B and Kitchen team to deliver high levels of customer service by focusing on the needs of client and exceeding their expectations.