- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities.
- Leading and implementing channel specific marketing strategies and plans for assigned retailers.
- Leading activation programs to improve brand visibility include merchandising, literatures, product display.
- Visiting the points of sales regularly to ensure that the brand is visible, and guidelines are respected
- Responsible for the retail intelligence and set up platform, including instore traffic analysis, traffic heat map etc.
- Improving Customer instore experience and improve net promoter score by document a playbook for local teams to adapt.
- Conceptualizing regional trade promotions and rolling out impactful in-store campaigns in collaboration with local marketing and sales teams.
- Collaborate with product teams on product assets such as videos, photography generations
- Manage key focused product campaigns including material generations and work with local teams to roll out in markets.
- Support consumer events and as a COE, maintain a library for sharing all good local and global team practices.
- In charge of product researches such as concepts testing, priorities features for future product development and formulate communication.
- ทำงานสัปดาห์ละ 5 วัน
บริษัท ลูมอิแนนท์ออฟฟิศเซส จำกัด
Luminant the independent executive search firm based in Bangkok, Thailand. We deliver professional recruitment and executive search solutions to clients. We help our clients attract, select, develop, engage and retain the best and brightest talent. As your strategic business partner, we are flexible, resourceful and adaptable, proactively delivering recruitment and business solutions as and when required.