Formerly C.P. Convenience Store Company Limited, was established in 1988 by Charoen Pokphand Group to conduct the convenience store business in Thailand under the “7-eleven” trademark. The Company was granted a license to use the trademark from 7-eleven, Inc., USA. In 1989,
In 2007, the Company plans to establish another 400 – 450 new outlets both as stand-alone stores and store located in PTT gas stations to reach more target customer both in Bangkok, the vicinity and provincial areas.
The company aims to be the leader in convenience store business in Thailand that can satisfy the ever-changing demands of customer. The Company will focus on its strength, offering “convenience” to customer in purchasing goods and service through 7-eleven outlets that expand across the country and most of which are open 24 hours a day
Seven Eleven's vision
is the commitment to continual pursuit and fulfillment of customers' ever-changing
requirements, current and in the future, with emphasis on convinence and
service excellence through an
extensive and efficient network.
C.P. SEVEN ELEVEN PUBLIC CO., LTD. is the Thailand’s
first 24-hour convenience store. With the vision of management team and
good management approaches derived from 7-Eleven INC., the 7-Eleven has
undergone a period of business growth and new branch expansion for over
a decade and currently become a leading company in Asia.