Communication Strategist – Manager (Media Planning Manager) - บริษัท มีเดียอินเทลลิเจนซ์กรุ๊ป จำกัด

• Execute Integrated Strategy: Translate client business objectives into detailed and effective media plans across both traditional and digital platforms.
• Digital Implementation: Master the planning and optimization of digital ecosystems, including Google Ads (SEM/SEO), Facebook Ads, TikTok, Line, and Programmatic media.
• Tactical Selection: Select and apply the best media tools and tactics to ensure all client KPIs and campaign objectives are met.
• Innovation Adoption: Assist in integrating new industry trends and AI tools into the day-to-day planning process.

• Billing Accuracy: Support revenue goals by meticulously tracking media plan changes, PO status, and all essential documentation to minimize errors and delays.
• Revenue Quality: Oversee campaign spending and performance records to ensure transparency and commercial efficiency.
• Commercial Support: Handle day-to-day financial operations with clients and partners, ensuring all implementations align with approved proposals.

• Performance Monitoring: Analyze campaign results and prepare comprehensive reports with actionable recommendations for clients.
• AI Utilization: Use available AI and automation tools to enhance operational efficiency in reporting and media tracking.
• Insight Generation: Assist the Senior Manager in gathering data and insights to support high-level client decision-making.

• Cross-Functional Hub: Communicate and orchestrate between clients and internal teams to ensure seamless delivery.
• Client Engagement: Serve as the primary point of contact for daily client needs, providing professional service and timely solutions.

What We’re Looking For

1. Experience: 5+ years of experience in digital media planning, preferably in an agency environment.
2. Technical Skills: Excellent understanding of online media planning, implementation, and optimization. Proficiency in audience analysis and media research tools.
3. Analytical Thinking: Strong quantitative and fact-based approach to problem-solving, with the ability to manage multiple campaigns simultaneously.
4. Communication: Excellent presentation and interpersonal skills with a strong service-oriented mindset.
5. Qualifications: Bachelor’s degree in a related field. Being certified on key digital platforms (Meta, TikTok, Google) is highly preferred.
6. Integrity: High responsibility, attention to detail, and a commitment to transparency in financial/billing tasks.