Director Of Business Development and Marketing - บริษัท มีที่ มีเงิน จำกัด

Responsibilities:

Product Management for Land Loan Services:

• Develop and implement strategies for land loan products tailored to the financial needs of SMEs.

• Conduct market research to understand customer demands, interest rates, loan terms, and competitive landscape.

• Collaborate with the marketing team to design and execute product launch plans and promotional campaigns.

Customer Acquisition Strategy:

• Design and implement strategies to expand the client base by targeting SMEs through both online and offline channels.

• Establish partnerships with real estate agents, business associations, and other relevant networks to increase product visibility and attract new clients.

Team Leadership:

• Manage and mentor the product and relationship management team, ensuring they have a deep understanding of land loan products and customer service skills.

• Foster a high-performance culture by providing training, setting clear goals, and monitoring team progress.

Data Analysis and Reporting:

• Prepare regular reports on product performance, customer feedback, and market trends.

• Use data-driven insights to refine product strategies and relationship management approaches, aiming to boost sales and minimize financial risks.

Qualifications:
   • Bachelor’s or Master’s degree in Finance, Business Administration, Marketing, or related fields.

• 10 years of experience in product management or client relationship management, preferably in land loan services or SMEs.

  • Strong understanding of land valuation, collateral evaluation, and credit risk assessment.

  • Excellent negotiation, analytical, and problem-solving skills.

  • Experience in building business networks or partnerships within the land loan or microfinance sector is a plus.