Media Planner Executive - บริษัท แบรนด์ สทอร์ม จำกัด

Media Strategy & Planning

• Develop integrated media plans (online and offline, including OOH/DOOH) aligned with client objectives, target audiences, and budgets.
• Translate client and internal briefs into channel strategies, audience targeting, and flighting plans.
• Monitor media trends, platform updates, and emerging channels to keep recommendations competitive and data-driven.

Budget & Vendor Management

• Own media budgets end-to-end: planning, allocation, tracking, and reconciliation across both Brandstorm and MotionReach accounts.
• Negotiate rates and terms with media vendors, publishers, and partners to maximize value for the company and clients.
• Ensure all media bookings, contracts, and billing are accurate, current, and compliant with company processes.

Performance Monitoring & Reporting

• Track campaign performance against agreed KPIs, optimizing plans in-flight to improve results.
• Prepare and present media performance reports, insights, and recommendations to clients and senior stakeholders.

Cross-functional Collaboration

• Partner closely with Account Management, Creative, and Strategy teams to ensure media plans are on-brief, on-time, and on-budget.
• Support new business pitches with media strategy and planning input when needed.

Preferred (Special Consideration)

• Experience planning media across both digital and out-of-home (OOH)/DOOH or transit advertising.
• Familiarity with the Thai media landscape and local vendor network.