To become No.1 brand in the luxury
motorcycle business, fostering a strong loyal
Community of individuals passionate about
a freedom lifestyle. We aspire to extend our
presence not only in Thailand but also in
potential areas of each neighboring country,
providing world-class, distinctive, and
unparalleled services To establish ourselves as the top-of-mind and
profitable dealership, upholding premium
standards in all relevant aspects. We are
committed to embodying excellence in line
with the AAS Brand, Vision, and Core Values,
by operating based on 4 strong Pillars
(Premise, Principle, Process, People) and
aligning with the strategies of AAS and H-D
Mother Company.