Assistant Marketing Manager (Product & Trade Marketing)
Credence Co., LtdTrading/Import/Export
Today
Full Time
3 - 5 Year
Bangkok
Bachelor's Degree or Higher
40,000 - 60,000 baht/month
Position: Assistant Marketing Manager (Product & Trade Marketing)
Job Responsibilities
Product Marketing:
- Plan and execute marketing strategies for both Food and Non-Food product categories in alignment with the company’s goals.
- Analyze market trends, consumer behavior, and competitors to identify market opportunities and develop product strategies.
- Coordinate with product development and purchasing teams to launch new products and enhance existing products to meet market demands.
- Develop marketing communication plans across both online and offline channels, including product positioning and key messaging.
- Monitor and analyze marketing campaign performance, providing reports and insights to management.
Trade Marketing:
- Plan and implement sales promotion activities at points of sale to drive sales in both Modern Trade and Traditional Trade channels.
- Collaborate with sales and distribution teams to develop tailored strategies for each sales channel.
- Manage and allocate trade marketing budgets effectively to maximize promotional efficiency.
- Analyze sales data, consumer behavior, and channel performance to develop merchandising and product placement strategies.
- Create and oversee trade marketing materials such as POP displays, in-store promotions, and other sales support materials.
- Build and maintain strong relationships with business partners to support long-term joint business plans.
Qualifications:
- Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field.
- At least 3–5 years of experience in Product Marketing or Trade Marketing.
- Strong understanding of Modern Trade and Traditional Trade sales structures.
- Proficient in market analysis and consumer behavior insights.
- Strong planning, coordination, and project management skills.
- Proficiency in Microsoft Office, especially Excel and PowerPoint.
- Good communication skills in Thai and English.
- Experience in the FMCG industry or consumer goods trading business is an advantage.
- Provident Fund
- Staff training and development
- คลอดบุตร
- Fuel/transportation fees
- Per diem
- 5-day work week
- บริการเครื่องดื่ม
- Social security
- Health insurance
- สหกรณ์ออมทรัพย์
- อาหารกลางวัน
- Employee's uniform
- Funeral payment support
- Annual trip or party
- Performance/results-based bonus
Credence Co., Ltdบริษัท ครีเดนซ์ จำกัด ก่อตั้งขึ้นเมื่อปี 2537 โดยมีธุรกิจหลักคือผลิตและจัดจำหน่ายสินค้า
ซึ่งดำเนินกิจการมาแล้วกว่า 30 ปี ปัจจุบันเรามุ่งมั่นที่จะเติบโต ขยายขอบเขต และก้าวเข้าสู่ธุรกิจให้บริการ
ที่ตอบโจทย์ทั้งผู้ประกอบการและโรงงานได้อย่างครบวงจร
- FOOD Product & Innovation
- HYGIENIC Product
- AGRICULTURE Product & Solution
Location43 Thai CC Tower 29th Floor, South Sathorn Road, Yannawa, Sathorn, Bangkok 10120
Contact personคุณอนงค์นาถ (คุณหนิง)
Telephone 097-035-8782 Fax 0-2675-8326
Website
