Social Media Content Planner

oRo (Thailand) Co., Ltd.

Marketing, Advertising/Public Relations

01/12/2025

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Basic Requirements

Full Time

2 - 5 Year

Bangkok and its Vicinity

Bachelor's Degree or Higher

25,000 - 30,000 baht/month

Responsibilities

Create various forms of social media content—text captions, videos, and images etc. that are suitable for the various social media platforms, Twitter, TikTok, Facebook, Instagram, and YouTube and aligned with marketing plan
Develop content strategy aligned with short-term and long-term marketing targets
Use several tool to analyze user behavior/data such as SNS monitoring tool, SNS insight, website analytics (basic level) and summarize into customer insight
Work closely with Senior and other team members to develop the content to meet client’s brief.
Prepare a creative brief for designer team
Create and publish engaging content.
Suggest content improvement plan through the monthly report.
Monitor market trends, social trends, competitors’ activities to identify opportunities and key challenges
Ensure compliance with law (e.g. copyright and data protection)
Stay up-to-date with developments and generate new ideas to draw audience’s attention

Requirements

Bachelor’s degree in Marketing, Mass communication, journalism, or related field.
2-5 years experience as a social media content planner in a digital agency or related.
Strong conceptual ideas and Solid knowledge of digital landscape
Creative & Imaginative with target’s insights
Have knowledge in Digital Marketing
Excellent verbal communication skills in both Thai and English.
Advanced written communication skills and an ability to read copy in Thai and English
Experience with social media engagement strategies and best practices.
Strong skills in creating original content that targets a specific audience and meets company objectives.
Excellent time management, organization, and problem-solving skills.
Ability to develop content that provokes engagement in a creative way.

Welfare and Benefits

Annual leave 8 days
Barista bar (9 a.m.-3 p.m.)
Co-working space, near BTS Thonglor
Company Trip (depends on company performance)
Training/Education
Transportation Fee Actual fee, but not over 3,000 THB
Staff training and development
Overtime
Work from home
5-day work week
Social security
Health insurance
Flexible working hours
Annual bonus