The Assistant product manager job description clarifies the key tasks and responsibilities of the product management role in an organization.
The spectrum of the job Will Vary according to the particular industry, the product or group of products and the product life cycle however the primary functions, responsibilities and competencies required for the position are detailed in this job description. An Assistant product manager may be responsible for all or only certain of these tasks.
Select the activities that reflect the assistant product manager position you are specifying.
General Purpose:
Responsible for managing the product throughout the product lifecycle from planning to execution in support of organizational strategy and objectives.
JOB DESCRIPTION:
Research and Analysis
• research and analyze market conditions
• identify key competitor and consumer trends
• articulate market requirements and opportunities
• identify opportunities for product innovation and product enhancements
• work with research regarding product development
Product Planning and Management
• determine product specifications
• define the long term strategy of the product and create product road map
• prepare product documents including Market Requirement Documents and product use cases to drive product activity
• develop pricing strategies and product policies
• determine product packaging solutions
• negotiate with suppliers
• oversee product development
• manage and communicate with cross functional teams
Product Marketing
• develop product marketing plan and event campaigns to generate product awareness and demand
• plan product launch
• liaise with advertising and public relations to promote product
• support sales and marketing with the necessary product knowledge and technical expertise
• conduct product presentations
• develop sales tools and sales training material
• provide input for marketing collateral development
• supply sales with latest research and marketing information
• implement marketing plan in conjunction with all departments
• drive ongoing improvement in sales and profitability
Customer and End-User Support
• manage product-related support, feedback and inquiries from users
• co-ordinate market research to track customer and end-user feedback
• monitor product inventory
• use market feedback to inform product refinements and ongoing development
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NSK Bearings (Thailand) Co., Ltd.
