Marketing Manager (Northeastern Region) - CP Axtra Public Company Limited (Lotus's)

As the Marketing Manager for the Northeastern Region, you will be responsible for developing comprehensive marketing strategies for both the overall shopping mall and its individual branches. Your primary objective will be to manage and drive the shopping center's overall performance, encompassing marketing activities and revenue generation. You will plan and execute marketing initiatives to drive sales and achieve established targets, alongside developing communication and Public Relations plans to enhance shopper and car traffic to the mall. This role also involves creating strategies to support tenants and operators in increasing their sales potential. You will oversee the planning and production of marketing materials across online and offline channels, analyze competitor activities and market trends specific to the region, and manage annual marketing budgets to ensure alignment with financial plans.