Senior Trade Marketing Executive - Jotun Thailand Limited

• Plan, execute, and monitor sell-in and sell-out trade campaigns to support business objectives and sales targets
• Translate Decorative brand and category strategies into effective trade mechanics, promotions, and channel activations
• Ensure timely rollout of trade campaigns across all distribution channels with clear communication to sales teams and stakeholders

• Support development and deployment of Master Painter Program initiatives and mechanics
• Plan, coordinate, and manage Master Painter Program to strengthen painter engagement, loyalty, drive conversion and advocacy for Decorative brands
• Track program performance and monitor spending to ensure alignment with approved budgets, while maximizing ROI and value for both painters and Jotun business

• Track trade KPIs for as sell-in and sell-out trade campaigns and trade initiatives for painters
• Track spending on trade campaigns and initiatives, ensure alignment with approved budget and evaluate promotion ROI
• Conduct promotion effectiveness evaluation and provide insights for optimization
• Monitor competitor trade activities and recommend tactical responses

• Recommend improvements to trade strategies based on execution learnings and market feedback
• Pilot new trade initiatives, mechanics, or activation models to drive growth

• Minimum 4 to 5 years in marketing experience in Trade or Retail Marketing
• Proven experience in identifying market opportunities and executing trade programs such as sell-in and sell-out campaigns, or loyalty programs and engagement initiatives to drive business growth.
• Understand trade channels and shopper behavior, and how trade promotions influence purchase.
• Demonstrates analytical capabilities in analyzing data and campaign results, project management, growth mindset, and presentation skills.
• Fluent in Thai and good command written & spoken English and ability to influence and collaborate with others (internal & external stakeholders, vendors and agencies).

• Acts on own initiative, makes things happen and accepts responsibility for the results.
• Identifies and seizes commercial opportunities; has a strong positive impact on business growth and profitability.
• Uses a methodical and systematic approach; plans ahead, defines clear priorities and allocates resources effectively.
• Quickly understands and analyzes complex issues and problems; comes up with sound and rational judgments.
• Communicates in a clear, precise and structured way; speaks with authority and conviction; presents effectively.
• Adheres to company rules and procedures; executes plans with commitment and determination; achieves high quality results.

Jotun is one of the world's leading manufacturers of paints, coatings and powder coatings. The group has 70 companies and 38 production facilities on all continents. In addition, Jotun has agents, branch offices and distributors in more than 80 countries. Jotun's total sales in 2010 were NOK 13,452 million, and has today 7,800 employees. The Jotun Group has four divisions, and its head office in Sandefjord, Norway.