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Brand Manager / Project Manager Ari Golf - Boot Room Co.,Ltd.

Boot Room Co.,Ltd. · Bangkok

Location
Bangkok
Salary
Depend on qualifications
Job Type
Full Time
Work Type
Onsite
Education
Bachelor's Degree or Higher
Posted
06/10/2026

Responsibilities

Brand Growth & Strategy
  • Develop brand positioning and drive sustainable growth of the sports brand & product (Apparel / Equipment) through strategic brand management.
  • Study and understand sports insights, trends, competitive, and consumer behavior to translate into actionable brand strategies.
  • Develop business opportunities, market segments, competitive analysis, and trends to strengthen brand identity and revenue according to the company's goal.
Product Innovation & Development
  • Lead product innovation (Features, Function, Technology, Material), define direction, and work closely across departments (Planning, Design, Product Development, Merchandising).
  • Manage product development pipeline productivity (Cost/Supplier/Production Management) for delivery quality aligned with client requirements.
Brand Communication & Marketing
  • Build and strengthen brand communication by developing and executing integrated marketing strategies.
  • Plan and manage seeding strategies, athlete/influencer/ambassador, and partnerships to develop brand loyalty.
  • Oversee social media direction and content production tools to promote the brand consistently across channels.
  • Collaborate with the MarCom, Creative, Content, Seeding, and Production teams to promote product-aligned messaging and visuals.
Cross-functional Collaboration & Execution
  • Work closely with Sales, E-commerce, Retail, and VM teams to ensure strong go-to-market execution.
  • Lead product launches, campaigns, and activations to build brand community.
  • Monitor campaign performance and brand KPIs to continuously optimize strategy.

Qualifications

  • Bachelor’s or Master's degree in Business Administration, Marketing, Economics, or a related field.
  • 5-10 years of experience in Brand Manager, Merchandiser, Marketing, Business Development, and If you have experience in the sports retail business is a plus.
  • Strong understanding of sports insights and trends, and able to apply to performance product development. (Sport Apparel and Equipment).
  • Strong Strategic Thinking, Leadership & Team Management, Project Management, problem-solving, ownership, and teamwork.
  • Passionate about golf sports.



Benefits

  • Commission
  • Staff training and development
  • Accommodation allowance (in other provinces)
  • Scholarship/ education allowance
  • Fuel/transportation fees
  • Per diem
  • Marriage gift
  • Recreational allowance
  • Ordination gift
  • Employee's uniform
  • Funeral payment support
  • ตรวจสุขภาพประจำปี
  • Work from home
  • 5-day work week
  • Annual trip or party
  • Attendance bonus or other special compensation
  • Performance/results-based bonus
  • Annual bonus
  • Social security
  • Health insurance
  • Accident Insurance
  • ปรับเงินเดือนประจำปี
  • พนักงานชายลาดูแลภรรยาหลังคลอดบุตร
  • ฟรีกาแฟสด ขนม
  • Flexible working hours
  • Ordination leave
  • วันลาพักร้อนสูงสุด 17 วันต่อปี
  • ส่วนลดรายเดือน/ปี Jett's Fitness
  • สวัสดิการซื้อสินค้าในราคาพนักงาน
  • สิทธิลาหยุดวันเกิด

About Boot Room Co.,Ltd.

Ari Football is Thailand’s number one destination for football boots, futsal shoes, authentic football jerseys, and comprehensive football equipment. Founded with the vision of creating a dedicated space for football enthusiasts of all levels—whether professional athletes, amateur players, or passionate fans—Ari Football has become the leading hub for those seeking the finest products and services in the world of football, guided by our core concept: “Football for All.”

Leadership and Distinction
What sets Ari Football apart is not only our role as a retailer but also our position as a leader in football lifestyle for all ages and genders. We are committed to delivering a complete experience for every football lover, offering a curated selection of world-class brands such as adidas, Nike, Puma, and Mizuno, as well as leading futsal shoe brands like Joma, Imane, and Breaker.
In addition, Ari Football offers authentic club and national team jerseys, essential football gear and accessories, and exclusive Limited Edition items that cannot be found elsewhere—catering to the diverse needs of true football fans.

Personalization – Your Unique Identity
At Ari Football, we believe football is a sport that reflects individual identity. That’s why we provide a Personalization Service, allowing customers to customize their products to truly make them their own. From embroidery and printing to laser engraving on boots, jerseys, and other football gear, we help create unique items that represent each player’s personal style and character.

412,412/1 Siam Square Soi 6, Rama 1 Road, Pathum wan, Bangkok 10330

Human Resources Manager

0-2252-7171

https://www.arionline.com

Boot Room Co.,Ltd.

Dream Company

Flower of Hearts 1Flower of Hearts 2
Brand Manager / Project Manager Ari Golf
Bachelor's Degree or Higher
Depend on qualifications
5-10 Years
2w ago•Urgently Required!
YOU SAY / HR SAY
View Review
What you will do
Job Summary

Brand Manager / Project Manager (Focus on Golf apparel and products)

  • Drive the sustainable growth of a brand and its products.
  • Lead brand positioning, strategy, and product innovation.
  • Lead direction with cross-functional teams. (Project development, Designer, Product development, Merchandising, content, and production team.) To ensure quality delivery on time and launch marketing campaign strategy. 
  • Strong understanding of sports insights and trends, and able to apply to performance product development. (Sport Apparel and Equipment).
  • Passionate about golf sports.

Responsibilities
Brand Growth & Strategy
  • Develop brand positioning and drive sustainable growth of the sports brand & product (Apparel / Equipment) through strategic brand management.
  • Study and understand sports insights, trends, competitive, and consumer behavior to translate into actionable brand strategies.
  • Develop business opportunities, market segments, competitive analysis, and trends to strengthen brand identity and revenue according to the company's goal.
Product Innovation & Development
  • Lead product innovation (Features, Function, Technology, Material), define direction, and work closely across departments (Planning, Design, Product Development, Merchandising).
  • Manage product development pipeline productivity (Cost/Supplier/Production Management) for delivery quality aligned with client requirements.
Brand Communication & Marketing
  • Build and strengthen brand communication by developing and executing integrated marketing strategies.
  • Plan and manage seeding strategies, athlete/influencer/ambassador, and partnerships to develop brand loyalty.
  • Oversee social media direction and content production tools to promote the brand consistently across channels.
  • Collaborate with the MarCom, Creative, Content, Seeding, and Production teams to promote product-aligned messaging and visuals.
Cross-functional Collaboration & Execution
  • Work closely with Sales, E-commerce, Retail, and VM teams to ensure strong go-to-market execution.
  • Lead product launches, campaigns, and activations to build brand community.
  • Monitor campaign performance and brand KPIs to continuously optimize strategy.
Qualifications
  • Bachelor’s or Master's degree in Business Administration, Marketing, Economics, or a related field.
  • 5-10 years of experience in Brand Manager, Merchandiser, Marketing, Business Development, and If you have experience in the sports retail business is a plus.
  • Strong understanding of sports insights and trends, and able to apply to performance product development. (Sport Apparel and Equipment).
  • Strong Strategic Thinking, Leadership & Team Management, Project Management, problem-solving, ownership, and teamwork.
  • Passionate about golf sports.



Why you'll love working here
AI
YOU SAY / HR SAY Reviews
YOU SAY / HR SAY

"Convenient location and supportive work environment."

Why Join Us?View HR SAY >
Ari Football Concept Store หรือ “ร้านอาริ” เริ่มก่อตั้งในปี 2553 โดยมีแนวคิดว่าเมืองไทยไม่ได้มีร้านที่ขายอุปกรณ์กีฬาเกี่ยวกับฟุตบอลโดยเฉพาะ จึงคิดอยากจะให้มีร้านขายอุปกรณ์กีฬาฟุตบอลอย่างเต็มรูปแบบในเมืองไทยบ้าง และวันนี้ท่ามกลางความหลงใหลคลั่งไคล้ที่ชาวไทยมีต่อเกมกีฬาฟุตบอล Ari Football Concept Store คือร้านขายอุปกรณ์ฟุตบอลที่กล้าออกมาพูดอย่างเต็มปากว่าเป็น “ร้านขายอุปกรณ์ฟุตบอลที่ดีที่สุดในเมืองไทย” Ari Football Concept Store ไม่ได้เป็นเพียงร้านขายอุปกรณ์กีฬาเท่านั้น แต่เป็นร้านที่เน้นว่าเป็นศูนย์รวมไลฟ์สไตล์ของคนที่ชื่นชอบฟุตบอล เชี่ยวชาญและมีสินค้าเกี่ยวกับฟุตบอลครบครัน ลูกค้าหลักของร้านก็มีตั้งแต่นักฟุตบอลทีมชาติ, เทรนเนอร์ ไปจนถึงผู้ที่สนใจในกีฬาฟุตบอลทั่วไป นี้เป็นโอกาสของคุณ! ในการมาร่วมเป็นส่วนหนึ่งของทีมงานอาริ เรากำลังมองหาทีมงานที่มีศักยภาพ ทัศนคติที่ดี ขยันทำงานและมีความหลงใหลในด้านกีฬา เข้าร่วมทีมงานระดับคุณภาพของเรา
Employee ReviewsView All >

ทรัพยากรบุคคล

>1 year, Current

"สวัสดิการดี มีโบนัสประจำปี งานท้าทาย การทำงานเป็นทีม"

Welfare
  • Commission
  • Staff training and development
  • Accommodation allowance (in other provinces)
  • Scholarship/ education allowance
  • Fuel/transportation fees
  • Per diem
  • Marriage gift
  • Recreational allowance
  • Ordination gift
  • Employee's uniform
  • Funeral payment support
  • ตรวจสุขภาพประจำปี
  • Work from home
  • 5-day work week
  • Annual trip or party
  • Attendance bonus or other special compensation
  • Performance/results-based bonus
  • Annual bonus
  • Social security
  • Health insurance
  • Accident Insurance
  • ปรับเงินเดือนประจำปี
  • พนักงานชายลาดูแลภรรยาหลังคลอดบุตร
  • ฟรีกาแฟสด ขนม
  • Flexible working hours
  • Ordination leave
  • วันลาพักร้อนสูงสุด 17 วันต่อปี
  • ส่วนลดรายเดือน/ปี Jett's Fitness
  • สวัสดิการซื้อสินค้าในราคาพนักงาน
  • สิทธิลาหยุดวันเกิด

About Company

Ari Football is Thailand’s number one destination for football boots, futsal shoes, authentic football jerseys, and comprehensive football equipment. Founded with the vision of creating a dedicated space for football enthusiasts of all levels—whether professional athletes, amateur players, or passionate fans—Ari Football has become the leading hub for those seeking the finest products and services in the world of football, guided by our core concept: “Football for All.”

Leadership and Distinction
What sets Ari Football apart is not only our role as a retailer but also our position as a leader in football lifestyle for all ages and genders. We are committed to delivering a complete experience for every football lover, offering a curated selection of world-class brands such as adidas, Nike, Puma, and Mizuno, as well as leading futsal shoe brands like Joma, Imane, and Breaker.
In addition, Ari Football offers authentic club and national team jerseys, essential football gear and accessories, and exclusive Limited Edition items that cannot be found elsewhere—catering to the diverse needs of true football fans.

Personalization – Your Unique Identity
At Ari Football, we believe football is a sport that reflects individual identity. That’s why we provide a Personalization Service, allowing customers to customize their products to truly make them their own. From embroidery and printing to laser engraving on boots, jerseys, and other football gear, we help create unique items that represent each player’s personal style and character.

Location

412,412/1 Siam Square Soi 6, Rama 1 Road, Pathum wan, Bangkok 10330

Contact person

Human Resources Manager

Telephone

0-2252-7171