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Marketing & Campaign Specialist - KGI Securities (Thailand) Public Company Limited

KGI Securities (Thailand) Public Company Limited · Bangkok

Location
Bangkok
Salary
Depend on qualifications
Job Type
Full Time
Work Type
Onsite
Education
Bachelor's Degree or Higher
Posted
03/09/2026

Responsibilities

  • Develop and execute marketing campaigns to promote the Company's securities products and services.
  • Create and develop promotions and marketing programs to increase customer acquisition, engagement, and product usage.
  • Plan and manage advertising activities across online and offline channels.
  • Manage digital advertising activities across Social Media, Website, Search Engine, and other online advertising platforms.
  • Coordinate with internal teams including Sales, Investment Consultants, Product, IT, Compliance, and external agencies to ensure successful campaign execution.
  • Develop marketing content and coordinate the production of marketing materials, including artwork, banners, videos, social media content, and other promotional materials.
  • Analyze target customers and investor behavior to develop relevant and effective marketing campaigns.
  • Monitor and analyze campaign performance, including customer acquisition, engagement, conversion rate, and cost per acquisition.
  • Prepare campaign performance reports and provide recommendations for future marketing activities.
  • Monitor market trends, investor behavior, competitors' marketing activities, and industry developments.
  • Ensure all marketing and advertising communications relating to securities products comply with applicable regulations and internal policies.
  • Qualifications

  • Bachelor's degree or higher in Marketing, Business Administration, Communications, Mass Communication, or a related field.
  • 2–5 years of experience in Marketing, Digital Marketing, Campaign Management, Advertising, or Promotion.
  • Experience in the securities, financial services, investment, or banking industry is highly preferred.
  • Strong creativity with the ability to develop new marketing ideas, promotions, and campaigns.
  • Good understanding of Digital Marketing and Social Media Marketing.
  • Strong analytical skills with the ability to measure and evaluate marketing campaign performance.
  • Good project management, coordination, and communication skills.
  • Good command of Microsoft Office, particularly Excel and PowerPoint.
  • Experience with Digital Marketing, Analytics, CRM, or Marketing Platforms will be an advantage.
  • Strong interest in capital markets, investment products, and the securities business.
  • Ability to work under deadlines and achieve assigned targets.


  • Preferred Qualifications
    • Experience in marketing equities, derivatives, mutual funds, investment products, or securities services.
    • Experience in Lead Generation and Customer Acquisition.
    • Knowledge of Performance Marketing and media buying.
    • Ability to analyze campaign performance and translate data into actionable marketing strategies.
    • Relevant securities licenses will be an advantage.
  • Benefits

    • Provident Fund
    • Staff training and development
    • 5-day work week
    • Annual trip or party
    • Performance/results-based bonus
    • Annual bonus
    • Social security
    • Health insurance
    • Accident Insurance

    About KGI Securities (Thailand) Public Company Limited

    KGI Securities (Thailand) is one of the leading securities firms in Thailand and provides a full range of services such as equity broking (a member of the Stock Exchange of Thailand with broker seat no. 13), investment and financial advisory, securities underwriting, securities registrar, selling of mutual funds, securities borrowing and lending, and OTC derivative and Futures business.

    195 One Bangkok Tower 4, 18th -19th Floor, Wireless Road, Lumpini, Pathumwan, Bangkok 10330

    Human Resources Department

    0-2658-8889

    https://www.kgieworld.co.th

    KGI Securities (Thailand) Public Company Limited
    Bachelor's Degree or Higher
    Depend on qualifications
    3-5 Years
    5d ago
    YOU SAY / HR SAY
    View Review
    What you will do
    Responsibilities
  • Develop and execute marketing campaigns to promote the Company's securities products and services.
  • Create and develop promotions and marketing programs to increase customer acquisition, engagement, and product usage.
  • Plan and manage advertising activities across online and offline channels.
  • Manage digital advertising activities across Social Media, Website, Search Engine, and other online advertising platforms.
  • Coordinate with internal teams including Sales, Investment Consultants, Product, IT, Compliance, and external agencies to ensure successful campaign execution.
  • Develop marketing content and coordinate the production of marketing materials, including artwork, banners, videos, social media content, and other promotional materials.
  • Analyze target customers and investor behavior to develop relevant and effective marketing campaigns.
  • Monitor and analyze campaign performance, including customer acquisition, engagement, conversion rate, and cost per acquisition.
  • Prepare campaign performance reports and provide recommendations for future marketing activities.
  • Monitor market trends, investor behavior, competitors' marketing activities, and industry developments.
  • Ensure all marketing and advertising communications relating to securities products comply with applicable regulations and internal policies.
  • Qualifications
  • Bachelor's degree or higher in Marketing, Business Administration, Communications, Mass Communication, or a related field.
  • 2–5 years of experience in Marketing, Digital Marketing, Campaign Management, Advertising, or Promotion.
  • Experience in the securities, financial services, investment, or banking industry is highly preferred.
  • Strong creativity with the ability to develop new marketing ideas, promotions, and campaigns.
  • Good understanding of Digital Marketing and Social Media Marketing.
  • Strong analytical skills with the ability to measure and evaluate marketing campaign performance.
  • Good project management, coordination, and communication skills.
  • Good command of Microsoft Office, particularly Excel and PowerPoint.
  • Experience with Digital Marketing, Analytics, CRM, or Marketing Platforms will be an advantage.
  • Strong interest in capital markets, investment products, and the securities business.
  • Ability to work under deadlines and achieve assigned targets.


  • Preferred Qualifications
    • Experience in marketing equities, derivatives, mutual funds, investment products, or securities services.
    • Experience in Lead Generation and Customer Acquisition.
    • Knowledge of Performance Marketing and media buying.
    • Ability to analyze campaign performance and translate data into actionable marketing strategies.
    • Relevant securities licenses will be an advantage.
  • Welfare
    • Provident Fund
    • Staff training and development
    • 5-day work week
    • Annual trip or party
    • Performance/results-based bonus
    • Annual bonus
    • Social security
    • Health insurance
    • Accident Insurance

    About Company

    KGI Securities (Thailand) is one of the leading securities firms in Thailand and provides a full range of services such as equity broking (a member of the Stock Exchange of Thailand with broker seat no. 13), investment and financial advisory, securities underwriting, securities registrar, selling of mutual funds, securities borrowing and lending, and OTC derivative and Futures business.

    Location

    195 One Bangkok Tower 4, 18th -19th Floor, Wireless Road, Lumpini, Pathumwan, Bangkok 10330

    Contact person

    Human Resources Department

    Telephone

    0-2658-8889

    Marketing & Campaign Specialist at KGI Securities (Thailand) Public Company Limited - Apply Now | JOBTOPGUN