Product & Brand Marketing (Khao Tra Chat) - Charoen Pokphand Produce Company Limited

• Execute activities to communicate business value proposition to customer

• Drive new ideas and strategies that will make our marketing outreach innovative and best in class

• Analyze and monitor competitor and consumer activity to identify opportunities for growth

• Develop annual brand and strategic marketing plans which identifies and defines the current and future positioning and opportunities for the brand’s long-term growth.

• Manage the development of all communications for both Business to Business and Business to Consumer activities.

• Effective use of above-the-line and below-the line marketing to build brand awareness and integrated brand experience.

• Develop existing processes to maximize efficiency, improve return on investment, increase use of technology and to continuously improve the products and services provided to our customers and consumers

• Work closely with Sales Team to implement sales and marketing activities

• Manage research, channel marketing and innovation projects for the brands as assigned.

• Be able to initiative for new new ideas in order to improve business for long term such as NPD, channel,etc

• Minimum 3 - 5+ years experienced in digital marketing, marketing communications, strategic planning, branding or advertising (Bachelor or Master degree in any field)

• Work well with a dynamic team and manage multiple projects

• Good in teamwork, collaboration and positive attitude

• Ability to work effectively under pressure, self-motivated and goal oriented.

• Good English communication, quantitative and creative skills

• Have car and able to work in upcountry occasionally and work in Fortune Rama 9