Marketing Manager - Reignwood Holding Co., Ltd.

Responsibilities:

• Develop and implement comprehensive PR and marketing communication strategies to enhance the visibility and reputation of our mega mixed-use projects.
• Manage media, including press releases, coordinating interviews, and maintaining relationships with key media contacts and PR agency.
• Oversee the creation of all marketing materials, including billboards, brochures, and digital content tailored to our mega mixed-use projects.
• Plan and execute promotions, campaigns, and property launches to attract potential buyers and tenants.
• Support all events marketing communication and materials to achieve as a team.
• Monitor and analyze media coverage and marketing campaign performance, providing insights and recommendations for improvement.
• Collaborate with cross-functional teams, including sales, development, and property management, to ensure consistent messaging and branding across all channels.
• Manage social media presence across platforms such as Facebook, Instagram, and YouTube, including content creation and community engagement.
• Know about SEO. Audits and generates detailed SEO reports to improve online visibility and search engine rankings.
• Utilize social media analytics tools to track performance metrics, audience demographics, and engagement rates.
• Analyze social media data to identify trends, measure campaign effectiveness, and make data-driven decisions to optimize strategies.
• Develop and implement strategic improvements based on insights from social media analytics and market research56.
• Stay up to date with industry trends and best practices in PR and marketing communications, particularly within the real estate sector.
• Deliver all management reports of media as weekly, monthly with analytics and strategic to improve.

Qualifications:

• Bachelor's degree in marketing, Communications, Public Relations, or a related field.
• Proven experience in PR and marketing communications of at least 5 years, preferably in the real estate industry. Experience in mixed-use projects is a plus.
• Excellent written, verbal communication and people skills. Good at English and Thai. Chinese will be an advantage.
• Strong organizational and project management abilities.
• Proficiency in social media platforms and digital marketing tools.
• Experience with SEO tools and techniques, including keyword research, on-page optimization, and backlink analysis.
• Proficiency in social media analytics tools and the ability to interpret data to drive strategic decisions.
• Knowledge of the Thai real estate market and local media landscape is a plus.
• Ability to work effectively in a fast-paced and multigenerational environment.
• Creative thinking and problem-solving skills with critical thinking.
• Can do attitude. Positive and reasonable mindset. Have fun with your job.
• Highly responsible. 
• Advanced skills in Microsoft Office (Word, Excel, PowerPoint, Outlook) for creating detailed reports and presentations.