Senior/Product Marketing Specialist (ผลิตภัณฑ์ดูแลผิวรถยนต์) - NP Auto Refinishes Co., Ltd.
NP Auto Refinishes Co., Ltd. · Samutprakarn
- Location
- Samutprakarn
- Salary
- 55,000 - 70,000 baht/month
- Job Type
- Full Time
- Work Type
- Onsite
- Education
- Bachelor's Degree or Higher
- Posted
- 01/09/2026
Responsibilities
- Lead and drive product launches through effective cross-functional coordination, ensuring on-time execution and alignment with business objectives.
- Drive channel development and expansion for Non-Paint products by identifying new market opportunities, developing new sales channels, and increasing product penetration across target segments.
- Manage product life cycles, oversee quality improvements, and conduct competitor benchmarking.
- Coordinate with the sales team on channel development for existing and new customers to gain market share.
- Develop and execute initiatives to boost product sales, enhance brand awareness, drive product trials, and expand distribution, including managing daily marketing campaigns, promotions, and sales support activities.
- Collaborate with clients to plan and implement marketing campaigns focused on brand building and lead sales generation, ensuring alignment with company goals and sales targets.
- Utilize analytical skills to assess the entire customer journey across various channels and touchpoints.
- Support lead generation and customer acquisition efforts through sales enablement, media promotions, networking, trade shows, and events.
- Track, measure, and report the performance of marketing campaigns, providing insights and assessing progress against set goals.
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field
- Minimum of 5 years of experience in marketing
- Demonstrated expertise in product and trade marketing
- Excellent communication and presentation skills
- Strong ability to meet deadlines and manage budgets effectively
- Proficiency in English
- Experience in Product Marketing, Product Management, Channel Development, or Business Development is a plus.
- Experience in new product launch and go-to-market activities is a plus.
- Experience developing new sales channels, distributors, dealers, retailers, or hardware channels is a plus.
- Strong understanding of automotive refinish, car care, detailing, or related aftermarket products is a plus.
- Experience working cross-functionally with Sales, Technical, R&D, Supply Chain, and Marketing teams is a plus.
- Ability to identify market opportunities, customer needs, competitor activities, and new product opportunities is a plus.
- Experience in the car polishing and paint protection film (PPF) business and hardware channel is a plus.
Benefits
- Incentive
- Provident Fund
- Staff training and development
- Accommodation allowance (in other provinces)
- Telephone bill allowance
- Fuel/transportation fees
- Per diem
- Marriage gift
- Employee's uniform
- Funeral payment support
- 5-day work week
- Annual trip or party
- Social security
- Health insurance
- Accident Insurance
About NP Auto Refinishes Co., Ltd.
A subsidiary of Nippon Paint – Japan is the leader in Automotive, Motorcycle, Aerosol and Decorative Paint in Thailand. We are the only paint manufacturer in Thailand who can serve customers with the total paint system of Pretreatment Chemicals up to Top Coat
Finishing. Established in Thailand for over 58 years, we are now poised for rapid growth. To support our expansion plans, we require high caliber personnel to join our management in the positions :
101 หมู่ที่ 3 ซอยสุขสวัสดิ์ 76 ถนนสุขสวัสดิ์ ตำบลบางจาก อำเภอพระประแดง จังหวัดสมุทรปราการ 10130
Tatmanee Kampeera
0-2463-0032
