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Marketing Manager - Tirawat Air Compressors Co., Ltd.

Tirawat Air Compressors Co., Ltd. · Bangkok (Pomprab)

Location
Bangkok (Pomprab)
Salary
60,000 - 80,000 baht/month
Job Type
Full Time
Work Type
Onsite
Education
Bachelor's Degree or Higher
Posted
24/04/2026

Responsibilities

  • Lead and manage the overall marketing team, including Product Management, Marketing Communication, Graphic Design, Training, and CRM
  • Define and drive product strategy, category management, and go-to-market plans across assigned product groups
  • Oversee product assortment, pricing, positioning, and lifecycle management to maximize sales and profitability
  • Analyze sales performance, gross margin, inventory turnover, and SKU productivity to optimize portfolio mix
  • Develop and execute integrated marketing strategies, including trade marketing, promotions, and brand communication
  • Plan and control marketing budget, ensuring effective allocation and strong return on investment
  • Coordinate with overseas and local suppliers on product planning, commercial terms, and market alignment
  • Lead market analysis, competitor benchmarking, and pricing strategy to identify growth opportunities
  • Drive dealer expansion and ensure strong in-store execution across channels
  • Support sales team through product training, commercial tools, and marketing materials
  • Ensure consistency of brand image and communication across all channels
  • Provide strategic insights and recommendations to management to drive sustainable business growth

Qualifications

  • Bachelor’s or Master’s degree in Marketing, Business Administration, or related fields
  • 8–12 years of experience in Marketing, Product Management, or Commercial roles
  • Experience in power tools, industrial equipment, hardware, or related industry is highly preferred
  • Strong leadership and team management experience
  • Strong commercial mindset with experience in pricing, product strategy, and sales-driven marketing
  • Experience in managing multi-functional teams (Product, Marcom, CRM, etc.)
  • Strong analytical and strategic thinking skills
  • Excellent communication and cross-functional collaboration skills

Benefits

  • Staff training and development
  • Accommodation allowance (in other provinces)
  • Scholarship/ education allowance
  • Fuel/transportation fees
  • Marriage gift
  • Recreational allowance
  • Ordination gift
  • Telephone bill allowance
  • 5-day work week
  • Social security
  • Accident Insurance
  • Flexible working hours
  • Ordination leave
  • Employee's uniform
  • Funeral payment support
  • Attendance bonus or other special compensation
  • Annual bonus

About Tirawat Air Compressors Co., Ltd.

Tirawat Group has over 50 years of experience as a leading manufacturer and distributor of industrial air compressors and air systems in Thailand. As the sole authorized distributor of PUMA (PUMA Air Compressor) in the country, we provide comprehensive services, including logistics and full after-sales support.


With a strong foundation built since 1972, we are committed to delivering high-quality industrial products. Our portfolio covers a wide range of tools and equipment, including mechanical tools, pneumatic tools, power tools, water pumps, and agricultural equipment, as well as innovative and technological solutions designed to meet the diverse needs of customers across all industries.

399 Vorajak Rd., Kwang Pomprab, Khet Pomprabsatrupai, Bangkok 10100

นายดนุสรณ์ มั่นในสัจจธรรม, นายปราการ ดีรอด

0-2225-2331, 0-2225-2331 ต่อ 561

https://www.tirawatgroup.com