Marketing Officer - NISSAN MOTOR (THAILAND) CO.,LTD

Job Scope

• Responsible for managing the company’s digital communication channels, including website, LINE BCRM, and digital customer touchpoints, while ensuring consistency of Corporate Identity (CI) and Visual Identity (VI) across all marketing and communication materials
• Responsible for the creation of advertising and communication materials that support marketing initiatives, strengthen brand image and enhance customer engagement

Roles and Responsibilities

• Manage and maintain the company’s website, ensuring content accuracy, timely updates, optimal user experience, and alignment with business and branding objectives.

• Administer and optimize the LINE Official Account and BCRM platform, including customer communications, campaigns, customer engagement activities, and performance monitoring.

• Ensure consistent application of the company’s Corporate Identity (CI) and Visual Identity (VI) standards across all customer touchpoints, marketing materials, and communication channels.

• Design, develop, and coordinate advertising and marketing materials for both digital and offline channels, including website banners, LINE communications, brochures, presentations, and promotional materials.

• Collaborate with internal stakeholders, external agencies, and vendors to support marketing campaigns, corporate communications, website enhancements, and brand initiatives.

• Monitor and analyze website, customer engagement, and communication performance metrics, and provide recommendations to improve effectiveness, brand visibility, and UX/UI.

Qualifications

Bachelor’s degree in Marketing, Communications, Digital Media, Graphic Design, Business Administration, or related fields.

• Minimum 1 year of experience in Digital Marketing, Brand Communication, Website Management, Graphic Design, or related fields. (Welcome New Graduates)

• Proficiency in graphic design tools such as Adobe Photoshop, Illustrator, Canva, Figma, or equivalent software.

• Proficiency in utilizing Artificial Intelligence (AI) tools to enhance productivity.

• Strong communication, coordination, and project management skills.

• Experience in the auto finance, leasing, insurance, banking, or financial services industry is an advantage.

• Good command of English

• Ability to work under pressure and tight deadlines

• Collaboration and stakeholder management

• Innovation and adaptability

• Passionate in what you do, and rise up for a challenge