Digital Marketing Executive - Ricoh (Thailand) Limited

Website Management (30%)

• Manage and update website content through CMS platforms to ensure accuracy and consistency.
• Coordinate with internal stakeholders, regional teams, IT teams, and external vendors to maintain website functionality and performance.
• Monitor website health, usability, content quality, and user experience.
• Support website enhancement projects, landing page development, and conversion optimization initiatives.
• Troubleshoot and resolve minor website-related issues using basic HTML and CSS knowledge.
• Ensure website content aligns with marketing objectives and brand guidelines.

SEO & Organic Growth (25%)

• Execute SEO initiatives to improve website traffic, search rankings, and online visibility.
• Conduct keyword research and identify optimization opportunities.
• Optimize website content and metadata following SEO best practices.
• Monitor website performance using Google Analytics (GA4) and Google Search Console.
• Analyze SEO performance and prepare regular reports with actionable recommendations.
• Collaborate with content and marketing teams to drive organic growth strategies.

Digital Advertising (25%)

• Plan, launch, manage, and optimize digital advertising campaigns across Google Ads and Meta Ads platforms.
• Monitor campaign performance and identify opportunities to improve efficiency and effectiveness.
• Track and analyze key performance indicators including CTR, CPC, CPL, Conversion Rate, CPA, and ROAS.
• Collaborate with agencies and stakeholders to ensure campaign objectives and lead generation targets are achieved.
• Support budget allocation, campaign reporting, and performance reviews.

Marketing Campaigns & Events Support (20%)

• Support the execution of integrated marketing campaigns, exhibitions, roadshows, webinars, and corporate events.
• Coordinate event registration systems and attendee management processes.
• Assist in developing engagement activities, promotional campaigns, and lead generation initiatives.
• Collaborate with internal stakeholders to ensure successful campaign execution.
• Support post-event reporting and campaign performance analysis.

• Bachelor's Degree in Marketing, Digital Marketing, Information Technology, Computer Science, Business Information Systems, or related fields.
• 1-3 years of experience in Digital Marketing, Website Management, SEO, Performance Marketing, or related functions.
• Hands-on experience managing:
  • Google Ads
  • Meta Ads (Facebook & Instagram Ads)
• Experience managing website content through CMS platforms.
• Strong understanding of SEO principles and website optimization.
• Experience using Google Analytics (GA4).
• Basic knowledge of HTML and CSS.
• Strong analytical, communication, and stakeholder management skills.
• Ability to interpret marketing performance data and provide actionable recommendations.
• Good command of English in both written and spoken communication.

Preferred Qualifications

• Experience using Google Search Console.
• Experience using Google Tag Manager (GTM).
• Experience with WordPress, Sitecore, Drupal, or other CMS platforms.
• Experience implementing SEO strategies and technical SEO improvements.
• Experience in lead generation campaigns.
• Experience supporting exhibitions, roadshows, webinars, or corporate events.
• Basic knowledge of JavaScript or other web technologies.
• Experience working with regional or multinational teams.

Ricoh (Thailand) Ltd. is a subsidiary of Ricoh Company Ltd, a 73-years-old industry leader in innovative office automation, equipment and electronics. Ricoh products have been familiar to Thailand for more than 35 years, originally distributed by Inchcape Plc and Gestetner Pls, to form Inchchape NRG (Thailand). However, to maintain its strong leadership position in the regional market, Ricoh Japan acquired complete control of Inchcape NRG (Thailand) and on August 1, 1999 renamed the business Ricoh (Thailand) Ltd.

The acquisition of Inchcape NRG (Thailand) provided Ricoh with distributors and service posts throughout the country. Specifically, apart from Bangkok, Ricoh can be found in Chiangmai, Nakhonsawan, Khonkaen, Nakhon Ratchasima, Rayong, Suratthani, Hadyai , Ayutthaya and Chonburi provinces. Therefore, Ricoh Thailand is the only true national distribution company for a broad range of Office Automation products such as copier, facsimile, printer and digital duplicator (priport).

Ricoh’s fully integrated hardware and software solutions enable businesses to control the input, management and output of documents. Our commitment is to simplify how people work by making sophisticated technologies more accessible than ever.

ISO Standards
ISO 14001 : 2004 (Environment Management System)
ISO 9001 : 2000 (Quality Management System)
ISO/IEC 20000-1 : 2005 (IT Service Management)
ISO 9001 : 2008 (Quality Management System for Office Consulting Services)