We are seeking a creative, organized and progressive social media manager to join our growing team. In this position, you will be responsible for managing and enhancing our organizational presence across various social media platforms to improve our marketing and sales efforts and increase brand awareness.
Key Responsibilities
1. Develop and Implement Social Media Strategy: Craft, execute, and oversee a comprehensive social media strategy that aligns with our brand’s identity, audience, and goals. This includes setting objectives, identifying target audiences, and choosing appropriate platforms.
2. Community Engagement: Monitor, respond, and engage with users throughout the social platforms. Foster a positive community and add value to users’ online experience with the brand.
3. Analytics and Reporting: Track and analyze the performance of social media campaigns and content. Use insights to refine strategies, improve engagement and increase effectiveness.
5. Collaboration with Other Teams: Work closely with marketing, sales, and product development teams to ensure brand consistency and to develop social media campaigns that align with other promotional and advertising activities.
6. Crisis Management: Monitor online reviews and feedback, and respond to concerns, inquiries, or criticism in a timely and diplomatic manner.